SongPop and Bubble Island this week's gainer and loser among July's Top 25 Facebook games

The July Top 25 Facebook games list has had a week to air out, which means it’s time to start looking at the traffic patterns of the games that appeared therein.

Starting at No. 25 on the list and counting down, we’re examining the behavior of six or seven games each week based on a title’s daily active users — the best way to measure an app’s core audience. Looking at the traffic patterns, we predict how a game’s position might change on the next month’s Top 25 list.

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