Sometrics Experiences Continued Growth on Social Platforms

As the first investment for recently formed capital group The Mailroom Fund, Sometrics launched last year in hopes of leveraging the increasing cross-network presence of user applications on the web. Over a year later, Sometrics is reporting 1,800 publishers of social applications and communities now using its social advertising and measurement solutions, with 1 billion ads served across its participating sites and networks.

The purpose of these solutions from Sometrics? To increase traffic and revenue.