78 Social Media Apps and Services Marketers Need to Know

Need help measuring or monetizing your social media activities? After the jump, check out the apps in our popular "What You Should Know" series - one is bound to come to your rescue!

Our “What You Need to Know” series of application profiles has been helping brands and agencies select the most appropriate tools to improve the effectiveness and efficiency of their campaigns.

Need to improve your social media monitoring, engagement or monitization? Check these out – one is bound to come to your rescue! [Updated November 30, 2011}

Alterian SM2

Business intelligence solution designed to capture and analyze data from social media channels to monitor brands, identify key communities/influencers, address customer service issues, conduct unbiased research and generate sales leads.

Argyle Social

Argyle Social is a social media dashboard designed to assist professional marketers in executing campaigns and optimizing their social ROI.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in