What Every Social Media Marketer Should Know About Direct Message Lab’s REACH
REACH v4, from Direct Message Lab, allows brands to manage multiple channels – social network pages and profiles, as well as social, mobile and desktop applications. The platform includes native marketing tools, including social loyalty programs, social sweepstakes and e-mail sharing. REACH also delivers user and content metrics and builds user profiles synchronized across all channels to give brands a view of users, content and engagement. After the jump — what you need to know about Direct Message Lab’s REACH.
REACH v4, from Direct Message Lab, allows brands to manage multiple channels – social network pages and profiles, as well as social, mobile and desktop applications. The platform integrates marketing tools, including social loyalty programs, social sweepstakes and e-mail sharing.
REACH also delivers user and content metrics and builds user profiles synchronized across all channels to give brands a view of users, content and engagement.
Ways the product benefits social media campaigns
REACH v4 is designed to help brands improve content targeting and user experience in order to build followers and loyalty by integrating their social, mobile and application-based marketing and communication.
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