When social media really started to gain traction many were quick to proclaim that its success would lead to the death of search engine optimisation (SEO). After all, why would anybody use search when they could use social?
Turns out those predictions were a little off. SEO isn’t going anywhere. Indeed, the best marketers use social media alongside their search strategy to maximise campaign effectiveness and reach, driving website footfall, lead generation and sales.
Heck: even Twitter is getting in on the action.
Check out the visual below for eight compelling reasons to combine social media and SEO in your marketing campaigns, which comes courtesy of CJG Digital Marketing.
(Source: CJG Digital Marketing.)