Social Media and the Death of Traditional Advertising [INFOGRAPHIC]

Did you know that digital media advertising spend is expected to reach $61.4 billion in 2017?

And social media is going to claim a huge slice of that pie.

Indeed, social ads perform 58 percent better than old-fashioned ad exchanges, and 60 percent of millennial respondents to one recent study said that they already leaned on social media to follow the news.

The rapid rise of larger-screen smartphones and tablets gives marketers ample space to showcase their wares, and 65 percent of marketing executives plan to spend more on marketing technology in the coming year.

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