Paid, Owned, Earned: A Strategic Business Model For Effective Social Media Marketing [INFOGRAPHIC]

Making social media work for your brand takes planning, time and effort. It takes work. You need to put in the hours, and you have to implement a winning strategy – and stick with it.

In many ways, a good social media campaign is somewhat like throwing a party. To mark the occasion, you need to decide on who you want to attend and when and where it will take place. You need to decide on a theme.

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WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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