Social Media Newsfeed: Instagram Advertising Tools | SoundCloud Ads

Lots of social media advertising news today. Instagram adds advertising analytics. SoundCloud is now offering ads. These stories, and more, in today's Morning Social Media Newsfeed.

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instagram-logo-150x150Instagram Rolling Out Advertising Tools (AllFacebook)
Instagram introduced advertising last November, and now the Facebook-owned photo- and video-sharing network is rolling out tools for advertisers that will allow them to gauge the success of their campaigns. In a post on the Instagram for Business blog, the rollout of three features “over the coming weeks and months” was announced. The Wall Street Journal An “ad insights” tool will now allow marketers to track the performance of their ads in real-time using typical brand metrics such as impressions, reach, and engagement.

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