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Facebook Answers Privacy Questions About Home (AllFacebook)
When Facebook announced Home, a heavily integrated mobile platform for Android phones, many people were worried that this is just another invasion of privacy by the social network. While Facebook will become a bigger part of users’ mobile experiences, the company swears that Home does not take any more information than the native app or desktop version of the site. Adweek In a Q&A released Friday evening, Facebook tried to reassure critics that any privacy concerns about Home are much ado about nothing. “Home doesn’t change anything related to your privacy settings on Facebook and your privacy controls will work the same with Home as they do everywhere else on Facebook,” the company said. Forbes Just like the current app, Home can access your location — unless you turn off Location settings on your phone. The difference with Home is that Facebook hopes Home will be running all the time on most people’s phones — unlike the app which most of us close out of when we’re not using it. AdAge Facebook has started running a commercial called “Airplane” to promote its Home mobile app. The commercial, by Wieden & Kenedy, shows a man on a plane encountering people (and pets) from his Facebook friends’ photos. It had more than 64,000 likes on Facebook by late Sunday morning but has also spawned a wealth of negative comments. AllThingsD On its own mobile and desktop sites, Facebook is pushing its users through a variety of ads, including suggested posts, page posts, sponsored stories and logout page ads. Each of the ads directs users to Facebook’s main page for its mobile efforts.
Fake Twitter Followers Go for $18 Per 1,000, RTs for 5 Cents (VentureBeat)
According to a report in The New York Times, there’s a thriving market for fake Twitter followers. More than two-dozen services now sell fake Twitter accounts, according to Italian security researchers Andrea Stroppa and Carlo De Micheli, who are cited in the Times report. The New York Times/Bits Blog Stroppa and De Micheli said they limited themselves to the most popular networks, forums and websites, which include Fiverr, SeoClerks, InterTwitter, FanMeNow, LikedSocial, SocialPresence and Viral Media Boost. Based on the number of accounts for sale through those services — and eliminating overlapping accounts — they estimate that there are now as many as 20 million fake follower accounts. New York Magazine According to spokesman Jim Prosser, Twitter takes an active role in fighting these “sources of malicious and fake content,” even suing the company responsible for five of the most-used spamming tools on the site last. But the real problem is telling the fake accounts from the real thing: “What looks like a fake account to one individual could actually be someone who is on Twitter purely to follow people — like my mom, who follows me and my brother, doesn’t have a profile bio and has never actually Tweeted herself.”
Evernote Expands Social Functionality with Two App Updates (SocialTimes)
Evernote iOS apps now allow users to scan business cards and make dinner reservations. Evernote has launched an update for its Hello app that allows users to take a photograph of a business card, much like LinkedIn Card Munch does. The company also released an update for its Food app that integrates OpenTable booking.
A Dutch Crowdfunded News Site Has Raised $1.3 Million and Hopes for a Digital-Native Journalism (Nieman Journalism Lab)
Rob Wijnberg thought his chances were 50/50. Getting 15,000 people to pledge €60 for a one-year susbscription to a news site that didn’t yet exist was never a given. In just over a week, in a small country, the Dutch crowdfunding project De Correspondent had raised about $1.3 million.
Vine Announces Trending Hashtags, Further Antagonizing Haters (AllTwitter)
Vine just announced a new feature that will make those you love Vines go ga ga a-new, while making detractors gag: trending hashtags. Time to #VineItUp.
Google Fiber coming to Austin (AllThingsD)
So it’s increasingly looking like Austin, Texas, is going to be the second market for Google Fiber, but it’s probably going to be a long process before anyone in Austin has the superpipes installed at their house. If Google follows the same path it did in Kansas, it has to first get approval from local regulators to offer pay TV service.
Talk While You Tumbl: Babblr Previews Chat Application for Tumblr (SocialTimes)
If you’ve ever wanted to instant message other bloggers on Tumblr, a new app may be coming your way. Recently launched in private beta, Babblr allows Tumblr members to chat with with their friends and followers and to create groups.
Laws Against Cell Phone Use While Driving Can’t Curb Teen Texters (ars technica)
On Friday, the National Highway Traffic Safety Association released statistics on using mobile devices while driving, and the results show overwhelmingly that it’s hard to get people to put down cellphones while they drive. At any given moment, the NHTSA’s “Safety in Numbers” publication reports that 660,000 people are talking on hand-held cellphones while driving.
Louisville Leads the Final Four Social Media Buzz [Infographic] (ReadWrite)
According to a new infographic from digital marketing agency Prime Visibility and Salesforce’s Radian6, Louisville holds a slight lead over Michigan in terms of social media dominance, while a storied Syracuse squad is a distant third, faring about the same as the Final Four’s biggest Cinderella, Wichita State. According to the infographic, more than half a billion Twitter users made some noise about their teams from the start of the tourney through the Elite 8 round.