Social Media Newsfeed: Facebook Buys Video Ad Platform | Sheryl Sandberg on Moods Study

Facebook acquires video ad platform LiveRail. Sheryl Sandberg apologizes for "poorly communicating" moods study. These stories, and more, in today's Morning Social Media Newsfeed.

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NewFacebookLogoFacebook Buys LiveRail to Grow its Video Ad Business (Adweek)
Facebook is buying video ad platform LiveRail and giving it control of a network that powers advertising for high-profile publishers — online and on mobile. LiveRail delivers video ads to websites and apps for Major League Baseball, A+E Networks and Dailymotion, among other properties. VentureBeat It provides technology for publishers to monetize their videos through realtime bidding for ads.

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