Click here to receive the Morning Social Media Newsfeed via email.
How U.K. Intelligence Exploited LinkedIn to Spy on a Belgian Telecom (The Daily Dot)
The U.K. Government Communications Headquarters (GCHQ) — the British equivalent of the National Security Agency — created fake LinkedIn and Slashdot pages to hack into a major Belgian telecommunications company. The hack was originally reported by Der Spiegel back in September, based on documents leaked by former intelligence contractor Edward Snowden. At the time, it was not known how the GCHQ pulled off the attack. Belfast Telegraph Using Quantum Insert, GCHQ was said to have successfully infiltrated the computers of staff employed by Belgian telecommunications company Belgacom. Der Spiegel said the partly state-owned Internet provider had been subjected to a major GCHQ “hacking attack.” The Verge Der Spiegel reports that the GCHQ and NSA were also able to infiltrate the Vienna headquarters of the Organization of Petroleum Exporting Countries. ars technica The lead author of the story in the German magazine is Laura Poitras, one of the journalists known to have access to the entire trove of documents leaked by former National Security Agency contractor Edward Snowden. RT When contacted by The Independent, a LinkedIn spokesman said that the company was “never told about this alleged activity” and it would “never approve of it, irrespective of what purpose it was used for.” According to a cryptographer and security expert Bruce Schneier, Quantum Insert attacks are hard for anyone except the NSA to execute, because for that one would need to “to have a privileged position on the Internet backbone.”
Facebook Director Andreessen’s Firm Sells a Third of its Shares (Reuters)
Facebook director Marc Andreessen’s venture capital firm sold a third of its stake in the world’s No. 1 online social network, according to a recent regulatory filing. Andreessen Horowitz sold 2.28 million shares on Nov. 6 at about $49 to $50 a share, according to a filing with the U.S. Securities and Exchange Commission on Friday. It still holds 4.57 million shares in Facebook.
[Infographic] The Secret to Generating More Likes On Instagram (SocialTimes)
With studies indicating that posts with images in them are more engaging for social media audiences, of course someone would set out to discover the secret to generating more likes on Instagram. Thanks to the folks at visual marketing and analytics firm Curalate, now we know how color theory affects social media engagement.
Police Don’t Know Who’s Behind Instagram That Tries to ‘Expose Rats’ (The Huffington Post)
Philadelphia police were trying to find out who is behind an anonymous social media site that has been identifying witnesses in violent crimes across Philadelphia with the stated intention of trying to “expose rats.” The “rats215” account on the photo-sharing site Instagram has posted pictures, police statements and testimony identifying more than 30 witnesses since February, The Philadelphia Inquirer reported.
How Apparel and Accessories Retailers’ Facebook Pages Differ in the U.S., Europe (AllFacebook)
The average like total for the top 100 U.S. Facebook pages of apparel and accessories retailers was 2.8 million, while that figure was 1.7 million for Europe. It took at least 136,000 likes to crack the U.S. list, while 16,000 was enough for Europe, according to a recent study by social media management suite Campalyst.
Rather Scrubs Facebook and Twitter, Replaces Things You Dislike With Things You Like (TechCrunch)
Remember Unbaby.me? The browser extension that promised to end the endless torrent of baby photos uploaded to Facebook by your proud procreating pals, replacing those posts with pictures of dogs, or cats, or whatever? Take that concept. Expand its focus, from “babies” to “anything you’re tired of hearing about.” That’s the idea behind Rather.
Urban Outfitters Taking Hipster Image to the Second Screen (LostRemote)
Urban Outfitters, the clothing store most associated with hipsters, has developed a new app in an attempt to spark sales after a weak fall period saw a loss of $200 million. Customers who mention the brand on Twitter or Instagram will become eligible for rewards that include concert tickets and early access to store apparel.
Facebook Spreads Global ‘Humans of’ Photography Movement (Mashable)
Thanks to Facebook, the “Humans of” pages are now part of a growing photography community gaining global feedback and followers. Facebook is the main platform for the “Humans of” pages, although some chapters, including HONY and Humans of Tehran, have separate websites.
What to Do If Your Twitter Username is Taken (AllTwitter)
You’ve spent hours brainstorming the perfect name for your business. Whether it’s creative and edgy, straight to the point or somewhere in between, your business’ name will be the one piece of marketing material that customers think of first when they think of you.