In just a few years social media has rapidly integrated itself into almost every aspect of our personal and professional lives, and this phenomenal growth has made a huge impact on what we used to do to pass the time.
Email, face-to-face socialising and even taking care of household members have all suffered under the wake of platforms such as Facebook, Pinterest and Twitter. Even television has seen a sizeable chunk of its audience move online, and many folks who still prefer to sit in front of the box now do so whilst engaging with like-minded viewers on their smartphone or tablets.
Social media now accounts for 18 percent of all the time we spend online, and more than half (56 percent) of people in the U.S. now have a social media profile, up from less than a quarter in 2008.
(Source: Socially Aware Blog.)