How Are Hospitality Businesses Using Social Media? [INFOGRAPHIC]

If you work in the business of hospitality, here are a few key statistics that will open your eyes – both with the thought of opportunity and, in some cases, unbridled terror.

By 2015, it is estimated that nine in ten consumers will own a mobile phone. As it stands now, roughly a third of travellers have found flight information and hotel deals using mobile apps, and customers worldwide are increasingly using social media channels such as Twitter and Facebook to find out more about their travel plans and chat about their experiences.

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