Social Media Has Changed How Consumers Shop Online [Infographic]

Increasingly, online shoppers are turning to social media for inspiration and recommendations from peers.

Social media has begun to replace a lot of activities that used to take place on other parts of the Internet. It seems that one of the greatest areas impacted is the way users shop online. An infographic from Crowdtap examines how social media has changed holiday shopping drastically.

The first major area of change is the in inspiration and discovery. Holiday gift discovery on social sites is up 17 percent as compared to last year.

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