3 Trends In Social Media Marketing For 2014 [INFOGRAPHIC]

What’s on your radar for social media marketing in 2014?

Perhaps it’s online recruitment via social media. This was big in 2013 and should become bigger still this year – 94 percent of organisations use, or plan to use, social media to recruit job candidates.

How about mood-based ads? Apple has filed a patent for technology to target ads based on our moods, and Google’s recent acquisition of Nest is being seen by some as a way for the search giant to target customers via their offline behaviour, too, presenting relevant ads when they come back online.

Finally,