How Are Marketers Using Social Media In 2012? [INFOGRAPHIC]

You’re not alone. More than eight out of ten marketers are now using channels such as Facebook, Twitter and LinkedIn to raise brand awareness, build communities and drive sales, and a full one third of these professionals invest 11 or more hours each and every week into their social marketing efforts.

All of which raises a couple of important questions: where are they targeting these resources, and what are the benefits?

Using data taken from Social Media Examiner’s latest Social