Why 2012 Was A Very Good Year For Social Giving [INFOGRAPHIC]


By Shea Bennett Comment

Did you know that 74 percent of non-profits use Twitter, which is behind only Facebook (a heady 98 percent) amongst social networks, but ahead of YouTube (66 percent), LinkedIn (48 percent) and Google+ (26 percent)?

Moreover, incorporating Twitter into your social fundraising can generate almost ten times as much revenue, and online giving has breached a new frontier thanks to #GivingTuesday, the Tuesday immediately after Thanksgiving which has become a charitable movement solely powered by social media.

This infographic takes a closer look at why 2012 was a very good year for social giving.

(Source: MDG Advertising. Donate button via Shutterstock.)