Sociable Labs introduces 'frictionless sharing' Open Graph apps for e-commerce sites
Social commerce app provider Sociable Labs released a new suite of applications this week that allows online retailers to integrate Facebook Open Graph with their sites.
The EverShare app suite creates “frictionless sharing” for e-commerce sites so user activity automatically publishes to Facebook’s Ticker and Timeline. By licensing Sociable Labs’ software, businesses don’t have to build their own custom apps.
Retailers can add the EverShare activity stream to personalize customers’ experiences by displaying how friends have interacted with the site.
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