Six More Ad Providers Join Facebook's Approved List for Platform Developers
Facebook has added six more companies to its list of ad providers that have agreed to its terms for working with developers on the platform, since we last looked at the end of March. Some are better known than others, and include in alphabetical order, the amusingly named Appflation, Deal United, EasyAds, NextPerformance, Secco Ads, and Unified.
Ad providers, whether online ad networks, in-game offer providers, or others in the ecosystem, need to agree to follow rules set by Facebook around how they access data about users, the formats they use to target, and other criteria intended to protect users as well as Facebook’s ad-driven business model.
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