Shopify Tracks the Most Spendy Social Networks [Infographic]
Facebook refers the most traffic at the highest conversion rate, but of all the social networks, Polyvore users spend the most money in a single order.
E-commerce platform Shopify has made some huge strides since its founding in 2006. The light infrastructure has enabled some 90,000 stores to flourish online. Shopify compiled its expansive data into an infographic about which social networks refer the most traffic.
Shopify analyzed 37 million visits from social media users that converted almost 600,000 e-commerce sales. As with most things in social media, Facebook dominated with 63 percent of referral traffic for social networks. Pinterest made up 13 percent and Twitter referred 10.5
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