Despite the negative topics most often found on nightly news programs, there really is a lot of good left in the world, and app developer ButterflyEffect LLC looks to find it with its new app. The ButterflyEffect app offers an anonymous community for users to create and share positive influences while connecting with other users online.
“The theory of the butterfly effect is about all of the little things that can have a big impact on the lives of people all over the globe,” said Johnna Powell, founder of ButterflyEffect. “Often, we’re not aware of the affect we can have, and this app provides a unique platform to improve not only your own life, but also the lives of others.”
The app allow users to send anonymous emails to others, or record their thoughts in a daily photo journal. The app offers daily motivation in the form of inspiration quotes, and an anonymous news feed where users can share their deepest wishes or thoughts without worrying about what others will think, since nothing is tied to a personal identity.
Using direct messaging, users can connect with the original authors of these posts, in order to share an encouraging word or otherwise make a positive impact in that person’s day. For instance, when someone feels lonely, they can post such, and others can reach out with a helpful message to show them they’re not really alone.
“We’re very excited about the positive impact this app can have on the world. People now have a modern way to create a positive ripple effect.” added Powell. “This is as much a social experiment as a mobile app, and we believe people are going to have a really enthusiastic response.”