Shanda Literature Counts 43 Million Registered Users

Socially networked writing sites are huge in other countries, but American publishers have never mastered the form. The BEA presentation entitled Shanda: Bringing Literature Online and Comparing Experiences Between China and the US was sparsely attended, but we covered the event.

In the video embedded above, Shanda Literature CEO Zhou Hongli shared some publishing intelligence about readership, mobile phone usage, and Internet reading habits in China.

Here’s more from the company: “SDL has already accumulated the copyrights to the astonishing figure of almost 500 million pages worth of original Chinese literature, which is still increasing at the incredible rate of 60,000 pages a day.