Who Is Facebook’s New Executive Creative Director?

Facebook’s new executive creative director brings a hint of Apple, as Scott Trattner, who held the same title at TBWA/Media Arts Lab, which focused on advertising for Apple, is now on board at the social network.

Facebook’s new executive creative director brings a hint of Apple, as Scott Trattner, who held the same title at TBWA/Media Arts Lab, which focused on advertising for Apple, is now on board at the social network.

Trattner will manage Facebook’s in-house creative team, which currently numbers between 15 and 20, the social network said, and he will report to Chief Marketing Officer Gary Briggs, who joined Facebook from Google in August. He will also work closely with Senior Director of Product Marketing Rebecca Van Dyck.

According

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