Salesforce and Omnicom Media Group Announce Strategic Partnership

Omnicom Media Group announced today that Salesforce Marketing Cloud will power its social marketing and advertising services across its entire global agency network, including 5,000 clients in more than 100 countries.

Omnicom Media Group announced today that Salesforce Marketing Cloud will power its social marketing and advertising services across its entire global agency network, including 5,000 clients in more than 100 countries.

“What the Omnicom group is doing is they’re standardizing the marketing cloud for all things digital when it comes to social publishing, social listening, and social analytics,” explained Vivek Kundra, EVP of emerging markets at Salesforce.

Omnicom will employ Salesforce products like Radian6 for social listening, Buddy Media for social publishing, and Social.com

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