Rockville Central to Become a Hyperlocal News Site, Without the Site -- It Will Go Facebook-Only

Citing limited resources, competition from Rockville Patch, and the confusion of having “two different conversations going on,” hyperlocal news site Rockville Central, which covers Rockville, Md., announced that all of its content will now be housed on its Facebook page, Nieman Journalism Lab reported.

Rockville Central editor Cindy Cotte Griffiths told NJL 2,000 of the site’s average of 20,000 monthly hits come from Facebook, adding that rather than duplicating efforts on the Web site and Facebook page, the staff will focus on community building and conversations around the news.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in