Twitter Kills Off Justin Bieber
Twitter has made some long overdue changes to the algorithm for its trending topics feature, adjusting the focus to breaking news and immediacy, as opposed to things that are always trending.
The new algorithm identifies topics that are immediately popular, rather than topics that have been popular for a while or on a daily basis, to help people discover the ‘most breaking’ breaking news from across the world. (We had previously built in this ’emergent’ algorithm for all local trends, described below.)
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in