Retailers Start Pumping Pinterest
A recent study has shown that since mid-February, major retailers have begun promoting their Pinterest pages more actively. In fact, the number has risen from 0% to 24% in just two months. The new social network has grown in leaps and bounds with women in particular, and it’s no surprise to see major brands attempting to get a head start on the network.
Chad White, Research Director at Responsys states that “Pinterest links have appeared in retailers’ emails much more quickly than links to Facebook, Twitter, Google + or iPhone apps did, a sign that retailer adoption is likely to be very high.”
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