Report: Small Businesses Not Ready to 'Friend' Social Networking

Small businesses remain unsure about the impact of social networking on reaching customers, and are conflicted about the use of social media for business. Those are the findings of a new survey that provides more evidence of the wide open business market that social networks have yet to tap, or vice versa.

Small businesses remain unsure about the impact of social networking on reaching customers, and are conflicted about the use of social media for business. Those are the findings of a new survey that provides more evidence of the wide open business market that social networks have yet to tap, or vice versa.

20 percent of small business owners do not believe that their customers are using social networks at all, and 36 percent are not convinced their customers even want to hear from them on social networks, according to the survey from RatePoint,

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