REPORT: All But 15 Brands' Facebook Likes Slow Down
Only the top 15 brands tracked by Media Logic have not experienced a slowing down in the rate of fan acquisition from January through now.
Only the top 15 brands tracked by Media Logic have not experienced a slowing down in the rate of fan acquisition from January through now.
That doesn’t surprise us because it follows a more general pattern among consumers: Interest in brands spikes during the holiday shopping season, and slows down the rest of the year.
Media Logic points out that the 15 brands that didn’t see any slowing down all used promotions to keep attracting fans — and that doesn’t surprise us either.
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