Random House Launches BookScout Facebook App

By David Cohen 

Publisher Random House created a Facebook application to aid users in sharing and discovering their favorite books and authors via the social network.

BookScout, developed by the Digital Marketplace Development Group at Random House, enables its users to:

  • Receive personalized book recommendations via interests shared on their timelines, both Random House and non-Random House, including links to retailers so that users can purchase titles they are interested in.
  • The ability to create their own digital bookshelves within the app, where they can share books they are currently reading, track books they want to read, and list titles they have already read.
  • The ability to like, share, and add titles and authors to their bookshelves.
  • The option of browsing best-sellers by category.

Random House Senior Vice President, Digital Marketplace Development Amanda Close said:

Word-of-mouth is the No. 1 way readers learn and get enthusiastic about books they want to read. By creating BookScout, Random House is helping to encourage conversations about books on Facebook and broaden the social discovery of books in the digital space.

Readers: Will you add BookScout to your Facebook app library?