Facebook Power Editor Update Offers More Clarity In Ad-Creation Process
Facebook rejiggered the process of creating ads on its power editor advertising platform, giving page administrators greater flexibility in choosing what types of ads they want to create, rather than starting out by specifying what they were trying to promote.
Facebook rejiggered the process of creating ads on its power editor advertising platform, giving page administrators greater flexibility in choosing what types of ads they want to create, rather than starting out by specifying what they were trying to promote.
Sister blog Inside Facebook offers a detailed look at the new ad-creation process with power editor, saying that the process now starts with users deciding what types of ads to create and, if applicable, power editor retrieving information from similar ads that user has run in the past.
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