Social Pro Daily

Facebook Users Help Design Special Version Of Porsche 911 Carrera 4S

Most Facebook users will never experience ownership of a Porsche, but some of the automaker’s more than 5.8 million fans on the social network were able to help design a special version of the 911 Carrera 4S, and one lucky fan and a friend will have the chance to actually drive the car at the Porsche Experience Center in the U.K.

DavidCohen
By David Cohen

Most Facebook users will never experience ownership of a Porsche, but some of the automaker’s more than 5.8 million fans on the social network were able to help design a special version of the 911 Carrera 4S, and one lucky fan and a friend will have the chance to actually drive the car at the Porsche Experience Center in the U.K.

Mashable reported on the initiative, which began when Porsche asked its Facebook fans to choose an exterior color for the vehicle, resulting in some 16,000 likes and 1,200 comments, along with the choice of Aquablue Metallic.

The

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DavidCohen

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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