Podcast 35: Starbucks iPhone Apps-Conversation w/Starbucks CIO & GM Stephen Gillett
In MobileViews Podcast 35 I speak with Starbucks CIO & GM for Digital Ventures, Stephen Gillett, about Starbucks’ two new free iPhone apps: myStarbucks & Starbucks Card Mobile.
The myStarbucks app provides store locations, a drink builder, food & coffee menus. One of novel aspects of this app is that it tells you were various coffees come from and a bit about each one’s distinctive flavors. Starbucks Card Mobile lets you store your card numbers (more than one) and get balance information for each one.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in