Playfan Wants to Usher In an Era of Video-Only Social Identities

Short-form communication online is becoming the standard, and now a service called Playfan wants to get into the market by offering video-only social identities

Playfan650Short-form communication online is becoming the standard. It has become so ubiquitous that an app called Yo — which sends only the word “Yo” to contacts — remains in existence. Instagram and Vine have also proven the market for short-form video. Now a service called Playfan wants to get into the market by offering video-only social identities.

According to the official press release, there are “No photos, no long bios, just video profiles.” The purpose of stripping down the profile is to allow people to express themselves without being so tied to a profile that includes standard identifying information that may no longer be relevant, like their hometown.

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