Playdom CEO John Pleasants Named Disney Interactive President
Disney signaled over the weekend that it’s ready to make social games an important part of its online strategy, appointing Playdom CEO John Pleasants co-president of its interactive division along with former Yahoo vice president Jimmy Pitaro.
Only two months have passed since Disney acquired Playdom for $763 million, but Pleasants is being given an important role, with responsibility over Disney’s entire video gaming business, including console, online and now social elements. Pitaro, meanwhile, will oversee the non-game elements of Disney Interactive Studios.
Rather
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