Play Doctor with Grey's Anatomy Sync App for iPad from Disney/ABC Television Group, Nielsen

iPad users can check themselves into Seattle Grace Mercy West Hospital with the new Grey’s Anatomy Sync app from Disney/ABC Television Group and Nielsen.

The app is based on standout ABC series Grey’s Anatomy and powered by Nielsen’s Media-Sync Platform, as was a similar app released in September for fellow ABC series My Generation, which lasted just two episodes.

Beginning with this Thursday’s episode, users will be able to access exclusive companion content including polls, trivia, behind-the-scenes insights, production details, character bios, video, and photo galleries, as well as having the ability to “check-in” to virtual environments within episodes, such as riding an elevator with Dr.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in