Pinterest Launches Marketing Developer Partners Program
Pinterest this week announced the Marketing Developer Partners program, a way to help businesses partner with marketing companies for greater success on the platform.
Similar to Facebook’s Marketing Partners, Pinterest this week announced the Marketing Developer Partners program, a way to help businesses partner with marketing companies for greater success on the platform.
The launch partners are: Ahalogy, Buffer, Curalate, Expion, Newscred, Percolate, Shoutlet, Spredfast, Sprinklr and Tailwind. These companies have access to Pinterest’s Content Publishing Application Programming Interface (API). Pinterest is also opening up its Ads API in the U.S., and there are a limited amount of groups in beta for this.
Pinterest’s Jyri Kidwell blogged about the Marketing Developer Partners program:
People use Pinterest to plan their future, which is why content from businesses is essential in helping people discover the creative things they want to do next.
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