Pinterest's Head of Engineering Outlines the Future of the Interest Graph
Pinterest boards are at the heart of a sophisticated "interest graph" that Pinterest engineers say will revolutionize the way brands and marketers discover what people are interested in.
Pinterest boards are at the heart of a sophisticated “interest graph” that Pinterest engineers say will revolutionize the way brands and marketers discover what people are interested in.
Speaking at a press Whiteboard held at Pinterest’s SOMA headquarters last night in San Francisco, Pinterest head of engineering Jon Jenkins explained that, sort of like Facebook’s social graph, Pinterest’s infrastructure can show relationships between pins on Pinterest to make a better browsing experience for the user and provide more insights for marketers and brands.
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