Facebook Quietly Phasing Out App Collections

When Facebook began rolling out its Timeline redesign last March, the social network added features for developers to showcase their applications. Now it appears that one of those features, collections (not to be confused with the collections feature for retailers Facebook tested in late 2012), has been quietly shelved. Existing collections will not be affected, but new ones cannot be created.

AppCollections650When Facebook began rolling out its Timeline redesign last March, the social network added features for developers to showcase their applications. Now it appears that one of those features, collections (not to be confused with the collections feature for retailers Facebook tested in late 2012), has been quietly shelved. Existing collections will not be affected, but new ones cannot be created.

Quy Le, director of product management at Facebook marketing platform Booshaka, alerted AllFacebook to a Facebook bug report in which Alan McConnell, an engineering manager for the social network, replied:

We designed collections to help people express what’s important to them on Timeline.

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