PerfectPost Simplifies Addition Of Call To Action Buttons To Ads On Facebook

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By David Cohen 

PerfectPostCallToActionButton650The Facebook marketing outfit formerly known as Badgy has rebranded as PerfectPost, and the company also announced an easy way for brands on Facebook to add the social network’s new call to action buttons to their ads.

PerfectPost said its platform now includes a single-click option for adding Facebook’s call to action buttons — shop now, learn more, sign up, book now, or download — without the need to do so through Power Editor or Ads Manager.

Marketers: Have you used Facebook’s call to action buttons yet?

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