Perfect Market: Hard News Still Tops Celebrity Scandals
The results of a new analysis of news stories that combined traffic and ad revenue this past summer by Perfect Market bucked the conventional wisdom that celebrity scandals are the road to online success, as its top 10 topics were all hard news, AdAge.com reported.
The top 10 story topics from Perfect Market, according to AdAge.com: unemployment benefits; Gulf recovery jobs; the recall of eggs; the Gulf oil spill; mortgage rates; jobs in general; President Barack Obama; Social Security, immigration reform; and California’s Proposition 8.
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