Which Paralympics Athletes Got The Most Twitter Followers?

The Paralympics closing ceremony – which featured Coldplay and Rihanna playing out the Games – was a hit with viewers this week, many of whom took to Twitter to discuss the eleven day event.

And, just like the Olympics before them, the Paralympics created a handful of digital stars out of its top athletes. So which athletes got the most social media love?

The Huffington Post has the scoop on some of Team GB’s most-loved (digitally, at least) Paralympic athletes, courtesy of social media marketing company Wildfire.

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