Open Road Partners With Thomas Nelson
Open Road Integrated Media has partnered with Christian publisher Thomas Nelson Publishers.
Under the terms of the partnership, Open Road will give Thomas Nelson digital marketing strategy for eBooks for authors including: Andy Andrews, Ted Dekker, Max Lucado, Donald Miller and Sheila Walsh.
Open Road will promote the digital works for these authors for select books in all territories where their eBooks are sold. In addition, Open Road’s Digital Entertainment EVP Luke Parker Bowles will produce marketing videos about Thomas Nelson’s authors and books.
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