People Are Watching More Video Ads Per Online Video Than Ever Before

Online video advertising saw massive growth in the third quarter of 2011. Video technology company Freewheel reported that we are watching more Web videos than ever and, as a result, we’re watching more video ads too.

Online video advertising saw massive growth in the third quarter of 2011.  Video technology company Freewheel reported that we are watching more Web videos than ever and, as a result, we’re watching more video ads too. We recently reported that online video revenues are set to triple in 2011, thanks to this tremendous growth.

As you can see from the chart below, online video views grew by 97 percent in the third quarter of 2011 while video ad views grew by a whopping 128 percent. 

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in