How Online Marketing Drives Offline Success [INFOGRAPHIC]
Social media marketing is increasingly becoming a key component of the digital strategies for brands of all sizes, and businesses that are successfully using the internet to leverage their promotional campaigns have realized that a strong and engaged online presence can provide a nice boost to their offline (bricks and mortar) retail arm as well.
This infographic from Kissmetrics utilizes a number of difference case studies to illustrate how online marketing can lead to offline success.
(Source: Kissmetrics.
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