Not Just Domains -- Today's Startups Must Snap Up Social Profiles
The internet game has changed a lot since the first website hit the web in 1991. Just as text websites have expanded into fully-fledged interactive websites with an eye on mobile, the need for businesses to register a brand-relevant domain name has expanded to include a need for appropriate social profile names on Facebook, Twitter and other social networks.
The internet game has changed a lot since the first website hit the web in 1991. Just as text websites have expanded into fully-fledged interactive websites with an eye on mobile, the need for businesses to register a brand-relevant domain name has expanded to include a need for appropriate social profile names on Facebook, Twitter and other social networks.
While brands have more or less caught on to this need and can be found snapping up social profile handlers on every ‘the next Facebook’ site flooding the social media market, I’ve found myself needing to constantly remind startups to make this a conception priority, immediately after settling on a business name and registering a domain name.
Why
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in