Twitter Launches New Desktop-Style Twitter.com, Fires Angry Birds At TweetDeck, Seesmic And HootSuite

Twitter began rolling out its hugely-updated (and long-anticipated) Twitter.com interface yesterday. New features include a radical design switch, embedded photos, videos and other media content, a ‘details pane’ for clicked tweets, and more.

(Image Source: Mashable.)

They’ve even done a slightly surreal video about it.

(Learn more here.)

Earlier this month it was revealed that Twitter.com commands some 78% of all unique users that interact with the platform. That’s already a pretty high number, but Twitter wants more. And this switch to the desktop-style approach is, whether they want to admit it or not, a direct attack on TweetDeck, Seesmic Desktop, HootSuite, and all the other popular – but annoyingly external and thus largely non-monetizable – clients.

The new interface is rolling out as we speak, but could take several weeks before it reaches all users.

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