URL Shortener Bitly Announces Big Update (Unfortunately, It Sucks, And Everybody Hates It)

Here’s the thing: people don’t like change.

This has always been true. Whenever an adjustment is made to something popular, irrespective of how significant it is, most people, at first, won’t like. A certain percentage will vocalise their dismay. Others will join in. For a while, it will be nasty.

Then, usually, if the changes have been made with good intentions and have actually improved the service, and once folks have actually had a chance to try the new stuff, the moans will dissipate.

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