Network TV on Mobile Gaining Strength

Back at the dawn of mobile video, the popular belief was that no one in their right mind would watch a full-length show on such a tiny screen. With bigger screens, better resolution and, well, worthwhile content, that appears to be changing.

According to a recent Nielsen Mobile report, mobile users streamed 1.8 million videos from NBC.com last fall. Some 1.3 million of those streams were full episodes of NBC shows, says a Mediaweek story on mobile television.

“Long-form

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