NetFlix Announces $1 Million Contest Winner

As promised earlier this month, Netflix today announced the winner of its $1 million prize for the tech team that could improve the online DVD rental company’s customer recommendation system by 10 percent.

From the New York Times:

The winner, formally announced Monday morning, is a seven-person team of statisticians, machine-learning experts and computer engineers from the United States, Austria, Canada and Israel. The multinational team calls itself BellKor’s Pragmatic Chaos. The group — a merger of teams — was the longtime frontrunner in the contest, and in late June it finally surpassed the 10 percent barrier.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in